This piece was written in the hopes that publicists can support journalists during media layoffs while maintaining relationships and coverage.
The PitchBox Media team has reviewed insights from industry experts to identify key media trends. Position your pitch to tap into these trends and elevate your media outreach strategy.
PitchBox Media, the industry’s leading public relations subscription box service for journalists, is thrilled to announce its 2023 themes. Launched in August 2020, PitchBox Media inspires over 540 national journalists to discover new and innovative brands to write stories with great efficiency.
What is the media writing about this summer? If you’re looking to secure earned media coverage for your brand, it’s important to consider seasonal trends and cultural moments that are likely to dominate news desks and editorial assignments.
The best way to earn media coverage for your brand is to write a compelling pitch to a journalist whose audience matches the target audience for your brand. Here are five common mistakes people make when pitching media and tips on how you can avoid them.
Providing an interviewer with transparent and insightful responses is key to resonate with your current audience and reach new potential customers. Here are five tips to prepare you for a successful media interview so you can lead the interview feeling confident.
Communication experts have made changes to their daily practices, adjusting to a predominantly virtual workplace and the nuances and challenges that follow suit. As the media industry continues to evolve post-pandemic, here are four ways to adapt to the changing landscape of media relations.
Affiliate programs create a mutually beneficial relationship between brands and journalists and influencers. Unique affiliate links allow journalists and influencers to earn commission when promoting a product or brand on their platforms and give brands the ability to measure sales and ROI. Here are three reasons to consider enhancing your brand’s media and influencer relations strategy with an affiliate program.
Best Practices to Gain Media Attention in 2022 PitchBox Media™ works with writers who represent national media publications, bridging the gap between journalists and publicists. As a result of data backed research, feedback from national editors, and current trends within the news, PitchBox Media presents six essential tips for media relations in 2022 to help…
Six Media Trends to Follow This Spring Season When you think of spring you may think of flowers and pastel colors, but what is the media writing about as we enter the spring season? Here are some trends we can be sure to see media talking about in spring 2022. Sustainability Products As winter turns…